Moran and Company
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Alternative Execution Strategies

Moran & Company knows that maximizing proceeds from a multifamily investment is not a “one size fits all” solution.

From 2003 - 2007, when cap rates fell to historic lows and values skyrocketed, the best way to help our clients maximize value was to manage an aggressive auction process. We did this by writing the best marketing packages, constructing the best argument for value, bringing the broadest array of qualified buyers to compete in the auction process and managing an informative best and final interview process. We sold over 50,000 units in this format.

However, the capital crisis that began in 2008 has frozen much of the capital that was traditionally deployed in our industry and has reduced the effectiveness of a traditional auction process. Today, the market is demanding new, custom solutions.

Moran & Company is providing these solutions and maximizing value for our clients by thinking “outside of the box.”

Today, as a firm, in addition to working on outright sales, we are:

  • Representing a developer in a debt restructuring;

  • Assisting a homebuilder evaluate options for a busted condo deal;

  • Selling a conventional apartment deal to a tax credit sponsor;

  • Recapitalizing a deal for a client whose debt is coming due, and;

  • Assisting lenders with REO sales.

When challenging markets call for alternative execution strategies, look to Moran & Company for your custom solution.